Friday Mailing: The Tiger Woods Comeback Story vs. Streaming Bundles

Both hard bundles and “aggregator 2.0” bundles are different solutions to the same problems: (1) scaling a streaming app’s user base by offering ease of opting-in, and (2) also retaining the user.

To remind you:

• According to Paramount Global President and CEO of Streaming Tom Ryan, hard bundles are when a streamer works with a local provider “to give thei…