Friday Mailing: The Vibe Shift… “It’s All Happening”
I have a new opinion piece up on The Information, "Netflix’s Best Advertising Bet Won’t Require Software".
I argue "Let the other streamers invest in precision-targeted digital ad delivery. The old network TV model may wind up being a better fit for the market leader."
It's an angle I had not considered in "Mark My Words, We Must Imagine Other Business M…
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