Friday Mailing: Warner Bros. Discovery, “For the Fans” & The Attribution Gap

Listening to Warner Bros. Discovery (WBD) management talk *down* previous WarnerMedia management’s approach of “for the fans” to streaming distribution, and talk *up* an “overall reach” strategy akin to growing broadcasting inventory in the 1990s under then-GE CEO Jack Welch at NBC, one had to wonder whether they see any value in a direct-to-consumer (D…