The Medium from PARQOR

The Medium from PARQOR

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The Medium from PARQOR
The Medium from PARQOR
Member Mailing: Fox's "Less is More" & Paramount Global (née ViacomCBS) in 2022
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Streaming (2020-2024)

Member Mailing: Fox's "Less is More" & Paramount Global (née ViacomCBS) in 2022

Feb 23, 2022
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The Medium from PARQOR
The Medium from PARQOR
Member Mailing: Fox's "Less is More" & Paramount Global (née ViacomCBS) in 2022
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Key Takeaways

  • Investors reacted negatively to ViacomCBS's rebrand as Paramount Global and its growth story for streaming

  • In 2017, Paramount Chair Shari Redstone's push for the ViacomCBS merger ran contrary to how leaders like Fox's Rupert Murdoch and Disney's Robert Iger foresaw disruption in media

  • That foresight led to the sale of 21st Century Fox assets …

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