Mic Drop #28: ViacomCBS wins with Sports, Kids and Pluto TV in Q1 2021
And a "mic check" correction to a previous estimate for Paramount+ ad revenues
Reposting my quote to Observer’s Brandon Katz from February:
“Sports plus breaking news plus kids plus Pluto is a business,” Rosen surmised. “Everything else they’re better off selling to Netflix.”
And putting it next to this quote from ViacomCBS’s Q1 2021 earnings press release:
On Paramount+, the biggest drivers of sign-ups were live sports and specials,…