The Medium from PARQOR

The Medium from PARQOR

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The Medium from PARQOR
The Medium from PARQOR
Monday AM Briefing: Consumer Choice, “Premium Content” & Growth
Streaming (2020-2024)

Monday AM Briefing: Consumer Choice, “Premium Content” & Growth

Aug 08, 2022
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The Medium from PARQOR
The Medium from PARQOR
Monday AM Briefing: Consumer Choice, “Premium Content” & Growth
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No research analyst on Thursday’s Q2 2022 earnings call asked Warner Bros. Discovery (WBD)management about whether YouTube and TikTok compete with them on premium content. Nor did anyone from WBD management mention YouTube and TikTok as competitive threats. 

In a world where YouTube (135MM connected TV (CTV) viewers per month in the U.S.) and TikTok (~80…

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