PARQOR Platinum: Four Signals Cutting Through the AI Noise in Media
Why Generative AI Is a New Medium, Not Just a Cost-Saving Tool
The Medium identifies essential signals on how technology is shaping the business of culture, and how the marketplace is evolving in response.
Dear Platinum members,
It has been some time since I last wrote to you. As you can see, I spent much of the first month experimenting with the Substack platform. It is a work in progress. Building a business on a multimedia platform like Substack requires more experimentation than consistency.
The purpose of the PARQOR Platinum tier is to give you exclusive access to information, analysis and insights that standard subscribers will not receive. That is the purpose of today’s essay exclusively for you.
Over the past few weeks, I have been sorting through past interviews, conducting new interviews and also having additional conversations. That said, the discussion around both the future of media and generative artificial intelligence has gotten messy and ugly.
I owe you a presentation. In meantime, today I am sharing four signals that I have been focusing on to keep an “even keel” in the confusion. This essay is just over 2,000 words, or a 7 to 8 minute long read.