Three Themes From the AMC-Universal PVOD Deal
Three Themes I Am Thinking About, Despite A Multitude of Implications From This Deal,
Why the AMC-Universal deal truly is a seismic marketplace development
Yesterday Universal Pictures (owned by Comcast) and AMC Theatres signed a multi-year agreement that will allow the studio’s films to premiere on premium video on-demand (PVOD) within three weeks, or as few as 17 days, of their theatrical debuts. The previous contractually agreed-to wi…