The Medium from PARQOR

The Medium from PARQOR

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The Medium from PARQOR
Member Mailing #229: WarnerMedia, NBCU, and Theme Parks
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Member Mailing #229: WarnerMedia, NBCU, and Theme Parks

Thinking through how AT&T could solve for a better user ecosystem for WarnerMedia if it owned theme parks

Sep 09, 2020
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The Medium from PARQOR
The Medium from PARQOR
Member Mailing #229: WarnerMedia, NBCU, and Theme Parks
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How should AT&T and WarnerMedia solve for building an ecosystem where its user base can be monetized at scale, in multiple ways?

Given all the rumors of AT&T selling off its assets, one emerging question is how WarnerMedia will monetize its audience in multiple ways, as per the Diller hypothesis. Meaning, if a media business is to survive in the post-cor…

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